✨ Two Complete Guides · Body & Business for Women 40+ · Just $27

For Women 40+ Who Are Done Waiting

Build Your Body.
Build Your Business.
At the Same Time.

Two deeply researched, action-packed guides built specifically for women navigating midlife — covering everything from your first business sale to your supplement stack, mobility routine, and hormonal nutrition. This is not a quick PDF. This is a complete operating system for the next decade of your life.

Only $27 Instant Access

Total value: $110+ · Yours for $27

The Midlife Momentum Kit — what's inside
Guide 1

The $100 Business Blueprint

Midlife Moms Edition · For Women 40+
  • 5-Step Launch System
  • The MVP Method
  • $100 Budget Breakdown
  • 4 Values-Based Business Paths
  • 10 AI Prompts
  • 14-Day Daily Roadmap
  • Business Blueprint Day Sheet
Guide 2

Midlife Strength Starter

Science-Backed · For Women 40+
  • 6-Week Supplement Game Plan
  • 10-Min Mobility & Meditation Flow
  • Anti-Inflammatory Nutrition Guide
  • Eating for Hormonal Strength
  • Post-Surgery Recovery Protocol
  • Steps Progression: 6K→8K→10K
  • Daily Midlife Strength Tracker

✦ The Strength Starter includes dedicated guidance for women recovering from abdominal surgery — core-safe progressions and clear guidance on what to avoid in the first 6 months post-op.

🛒   GET THE KIT FOR $27 →

🔒 Secure checkout via Stan.store · Instant digital delivery · 30-day satisfaction guarantee

Does this sound familiar?

You're in your 40s, managing everything —
but something keeps stalling you.

You're not lazy. You're not behind. You just haven't had the right system — for either goal.

"The woman who builds her body in midlife owns her next decade."

— Martina Campbell Douglas

The decisions you make in the next 18 months will echo for 20 years.

This kit gives you the system for both — your body and your business — designed to work together inside the same day.

Something Worth Sitting With

“The average millionaire has 7 streams of income. We want to help you with yours. Let’s go!”

IRS Data & Financial Research

“Never depend on a single income. Make investment to create a second source.”

— Warren Buffett

The Midlife Momentum Kit gives you the exact system to build that first stream — on your schedule, with your skills, starting this week.

Let's clear this up

You do NOT need any of this to start:

Everything you're getting

Two guides. Fifteen tools.
One complete starting point.

Here is exactly what's inside the Midlife Momentum Kit — no fluff, no filler, no upsell required to use it.

Guide 1

The $100 Business Blueprint

Midlife Moms Edition — 7 tools designed to move you from idea to income, fast and lean.

🚀

5-Step Launch System

Platform, offer, content, first sale, roadmap — your exact proven starting point in order. No guessing what comes next.

Includes a fill-in-the-blank MVP worksheet: "I help ___ to ___ by ___."

The MVP Method

Build → Measure → Learn → Repeat. Stolen directly from The Lean Startup and adapted for women launching on a real-life schedule.

Your first MVP is NOT a course. It's a 3-page PDF or a 30-minute call.

💵

$100 Budget Breakdown

Exact line items: Stan.store Pro ($19), Canva Pro ($13), custom domain ($12), content boost ($10–20). Three tiers: $44 minimum, $64 recommended, $100 full.

The $0 path works — but if you have $44–$64, this is exactly how to spend it.

🧭

4 Values-Based Business Paths

Service-Based (fastest path to cash), Subscription Box (recurring revenue), Affiliate Marketing (passive income), Personal Trainer (immediate income, $50–200/session).

Each path includes a Lean First Step you can take this week.

🤖

10 AI Prompts

5 for discovering your Zone of Genius, 5 for Lean Research & Validation. Copy directly into ChatGPT or Claude. Fill in the brackets. Get surprisingly specific results.

Includes prompts to name your business, find your traction channel, and stress-test your model.

🗓️

14-Day Daily Roadmap

One task per day, built for 20-minute windows. Every day has one job. Do that job and only that job.

Print page 14. Check off each day. Consistency over a short sprint beats perfection every time.

📋

Business Blueprint Day Sheet

Daily tracker with Today's 3 Priorities, Content & Outreach log, Build→Measure→Learn loop, Stan.store check-in, and End-of-Day Reflection.

"Done is better than perfect. Done beats perfect every time." — Martina Douglas


Guide 2

Midlife Strength Starter

Science-backed. Built page by page, decision by decision. For women navigating perimenopause, menopause, and midlife transitions.

🔬

What Nobody Tells You About Your Body After 40

Four biological shifts — Muscle Loss, Hormones Shifting, Inflammation Rising, Recovery Slowing — each with a clear, evidence-based response.

"You are not broken. You are not behind. You need the right inputs, consistently."

💊

6-Week Supplement Game Plan

Add ONE supplement per week so you know what's working. Week 1: Creatine (5g). Week 2: Magnesium Glycinate (200–400mg). Week 3: Protein. Week 4: D3+K2. Week 5: Omega-3. Week 6: Collagen.

Exact dosing, timing, and why each one matters for women 40+ specifically.

🧘‍♀️

10-Minute Mobility & Meditation Flow

Six specific movements: 90/90 Hip Switch, Supported Deep Squat Hold, Wall Angels, Reverse Lunge, Thoracic Rotation + Reach, Legs Up the Wall. All post-surgery safe.

No deep core required. Focuses on glutes, quads, and shoulders.

🥗

Food as Medicine: Anti-Inflammatory Plate

The Anti-Inflammatory Plate Rule, Omega-3 rich proteins, colorful vegetables, anti-inflammatory spices and fats. Eat these daily. Minimize these. Measurable results within 2–3 weeks.

Includes a complete "Inflammatory Drivers" list to eliminate.

🌿

Eating for Hormonal Strength

Cruciferous vegetables (DIM for liver estrogen processing), ground flaxseed (lignans for hormone balance), fermented foods, B vitamins. Your hormones respond to food — work with them.

Perimenopause can start in your mid-30s and last a decade. This section is for right now.

🩹

Post-Surgery Muscle Repair Comeback

3-phase timeline: Weeks 0–3 Restore+Reconnect, Weeks 4–8 Rebuild Foundation, Weeks 9–16 Reclaim Your Strength. Includes specific supplement priority during recovery.

Safe for post-mastectomy, abdominal surgery, joint replacement, and more. Dedicated guidance for women recovering from abdominal surgery — including core-safe progressions and a clear list of what to avoid in the first 6 months post-op so you build strength without setbacks.

👟

Steps Progression: 6K → 8K → 10K

3 sample day schedules: Working Mom Hybrid, Work From Home, and Post-Surgery Recovery. Research shows women who start lower and progress gradually are 3x more likely to still be walking 6 months later.

JAMA data shows mortality risk drops significantly at the 8,000-step mark.

📊

Daily Midlife Strength Tracker

Morning supplements checklist, movement log, nutrition snapshot, evening supplements, end-of-day reflection tracking sleep, mood, energy, inflammation, and wins.

Includes Your Action Plan — Starting This Week, Day 1 through Month 2.

What it's actually worth

Designed to deliver results that
cost far more to get elsewhere.

A single coaching call on business strategy runs $150–500. A nutritionist consultation for hormonal health: $200+. This kit gives you the system — at a fraction of the cost.

The Midlife Momentum Kit — Full Value Breakdown

The $100 Business Blueprint (7 tools)$37 value
Midlife Strength Starter (8 tools)$27 value
14-Day Business Roadmap + Day Sheet$17 value
10 AI Prompts (Zone of Genius + Validation)$15 value
Post-Surgery Recovery Protocol$12 value
Time-Blocking: Both Pillars in One Day$10 value
Your investment today:
Total value: $118 $27
YES — I WANT THE KIT FOR $27

🔒 Secure checkout · Instant digital delivery · 30-day satisfaction guarantee

Inside The $100 Business Blueprint

5 steps. In order.
Platform to first sale.

Every step has one action. Every action has a time estimate. No overwhelm, no guessing.

1

Pick Your Platform (20 minutes)

Go to Stan.store and start your profile — photo, name, one-line description of who you help. This is your entire storefront. One link goes in every bio. Done.

★ ACTION: Sign up. Set your profile. Time: 20 min.
2

Find Your Offer Idea

Ask: What do people ask me for help with? What did I figure out the hard way? Your first offer can be a short guide, a template, a checklist, or a coaching call. It does NOT need to be built yet — just named and described.

★ ACTION: Write "I help [who] to [outcome] by [method]."
3

Post the One Piece of Content That Gets Buyers

Share a "result post" — what changed for you or someone you helped, and how. Format: "Before I [old problem]… Now I [result]. Here's what changed: [your method]."

★ ACTION: Write and post your result post today.
4

Get Your First Sale Without Ads or a Big Following

Message 5 people you already know. "Hey, I just created something that might help you with [problem]. Want to take a look?" Not to sell — to start a conversation.

★ ACTION: Message 5 people today.
5

Follow the 14-Day Roadmap

Every day has one job. Do that job and only that job. Consistency over a short sprint beats perfection over a long time. The roadmap is on page 14 — print it and check off each day.

★ ACTION: Print page 14. Check off each day as you complete it.

Who made this

Hi, I'm Martina.

Martina Campbell Douglas
Martina Campbell Douglas
Founder, Bright & Busy Co · Execution Engine Systems™

I spent 20+ years in operations and marketing, ran my own brick-and-mortar business in one of the toughest industries around, and worked alongside more than 100 business owners and founders. I know what it takes to build something real — and I know how much harder it is when you're also managing careers, kids, aging parents, and your own health after 40.

I built the business blueprint because I kept seeing capable women stay stuck in the research phase forever. I built the strength guide because I kept seeing the same women ignore their bodies while they tried to build something — and then wonder why their energy, focus, and momentum kept collapsing.

You have more skills than you realize. You have more time than you think. And you have a path forward that fits who you actually are. Done beats perfect every single time.

20+Years in
ops & marketing
100+Business owners
helped
2-in-1Body + Business
in one kit

Ready to Go Deeper?

Work With Martina Directly

The Midlife Momentum Kit is your starting point. If you're ready for personalized guidance on your business or your body — 1:1 coaching may be the right next step. Martina works with clients across three formats:

Virtual Coaching

Work with Martina from anywhere — business strategy, income stream development, and accountability built around your schedule. Perfect if you're not local to Youngsville, NC.

Hybrid Coaching

A mix of virtual sessions and in-person training — ideal for women who want structured fitness accountability alongside their business growth, on a flexible schedule.

In-Person Training — CrossFit Youngsville

Martina trains at CrossFit Youngsville in Youngsville, NC. In-person coaching combines strength training, functional fitness, and the midlife-specific protocols from the Strength Starter — coached in real time.

Not sure which format fits you? Start with a complimentary 1:1 consult call to assess the right path forward — whether that's business, fitness, or both.

📞   Book a Complimentary Consult Call

No commitment required. Just a conversation.

Stay Connected

Follow Along for More

Business tips, midlife strength content, real talk about building something in your 40s — follow Martina for daily motivation and behind-the-scenes of the Midlife Momentum Kit in action.

Instagram TikTok YouTube

Common questions

Frequently Asked Questions

What exactly do I get for $27?

Two complete digital guides delivered instantly. Guide 1: The $100 Business Blueprint — includes the 5-Step Launch System, MVP Method, $100 Budget Breakdown, 4 Values-Based Business Paths, 10 AI Prompts, 14-Day Roadmap, and a Business Blueprint Day Sheet. Guide 2: The Midlife Strength Starter — includes the 6-Week Supplement Game Plan, 10-Min Mobility Flow, Anti-Inflammatory Plate Guide, Hormonal Nutrition section, Post-Surgery Recovery Protocol, Steps Progression 6K→8K→10K, and Daily Strength Tracker. That's 15 tools total — 7 in the Business Blueprint and 8 in the Strength Starter.

I have zero followers and zero business experience. Will this actually work for me?

Yes. The business blueprint is designed from the ground up for women starting from scratch. Step 1 starts with a platform that takes 20 minutes to set up. Step 4 shows you how to get your first sale by messaging 5 people you already know — no ads, no algorithm, no following required.

I'm not sure perimenopause applies to me yet. Is the strength guide still relevant?

Absolutely. Perimenopause can start in your mid-30s and last a decade before you even notice. The four biological shifts covered in the guide — muscle loss, hormonal changes, inflammation, and slower recovery — begin years before menopause. The earlier you have the right inputs, the better your next decade looks.

How much time does this actually take each day?

The business roadmap is built for 20-minute windows. The strength guide's 10-minute mobility flow is exactly that — 10 minutes. The time-blocking section in the blueprint shows a sample day that integrates both pillars starting at 5:30am in micro-blocks. You do not need to do everything every day. Start with 2–3 blocks and build from there.

Do I need to spend more money beyond the $27 to actually use the business guide?

No. There is a $0 path that works. Stan.store offers a free trial and the guide walks you through exactly how to use it. If you have $44–$64, the budget breakdown shows exactly where to put every dollar. Nothing in the system requires a large upfront investment.

I had surgery recently. Is the strength guide appropriate for me?

Yes — and it was designed with this in mind. The Post-Surgery Muscle Repair Comeback section covers a 3-phase timeline from Weeks 0–3 through Week 16, with specific movement modifications, supplement priorities during recovery, and a clear note on what to avoid in each phase. Always consult your surgeon before beginning any new protocol.

What if I'm not satisfied?

If you go through both guides and don't feel you got your $27 worth, reach out within 30 days and I'll make it right. No hoops, no fine print.

Your body and your business
are both worth $27.

Two complete, research-backed guides built for where you actually are right now. Not for who you were at 30. Not for who you'll be someday. For the woman in her 40s who is managing everything — and is finally ready to move forward on both fronts.

🛒   GET THE MIDLIFE MOMENTUM KIT — $27

🔒 Secure checkout via Stan.store · Instant digital delivery · 30-day satisfaction guarantee